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The Benefits of Embedded UC&C for Finance

Posted by Lee Ho on Thu, Jul 16, 2015

The financial sector is no exception when it comes to the powerful impact that cloud computing and unified communications and collaboration (UC&C) can have on internal operations and workflows. From credit card companies to banks to insurance agencies, let’s take a look at a few key benefits of embedded UC&C for finance organizations:

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Topics: mobile, cloud computing, embedded communications

The Importance of Mobile UX for Enterprise Collaboration

Posted by Lee Ho on Tue, May 05, 2015

If you’re a frequent reader of this blog then you are likely aware of the importance of embedded communications (UC)—specifically through the use of a UC application, which embeds UC features within the third-party cloud-based applications that employees use every day. These include applications such as Google Apps, Jive, Office 365 and Salesforce Chatter.

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Topics: mobile, user experience, enterprise mobility

The Impact of M2M on Enterprise Collaboration

Posted by Diane Lai on Tue, Mar 03, 2015

Stop for a moment and think back to what enterprise collaboration looked like before the advent of mobile and wireless machine-to-machine (M2M) communications. Devices existed that combined telephony and computing; however, they were fairly simple and rudimentary (e.g., caller identification). During this time, a collaborative enterprise environment tended to consist of a desk phone, an email account and perhaps a form of instant messaging.

Later, the first-generation iPhone was released (in 2007) followed by the 2008 release of the App store, which enabled users to shop, download and use a number of applications on their mobile devices. Well before this, M2M data was already being leveraged in revolutionary new ways, leading to capabilities like global positioning technology (GPS) for business use. Soon, the word “smart” began to describe more business processes and workflows. Meanwhile, user demand for technology to support remote work was exploding as the telecommuter population grew by leaps and bounds (over 70 percent between 2005 and 2011).

Indeed, enterprise collaboration has irrevocably changed thanks to achievements made in mobile and wireless M2M communications. Let’s take a look at a modern day example of how M2M communications can enhance enterprise collaboration efforts ...

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Topics: mobile, voicemail, enterprise collaboration

Business and IT Must Align Over Mobile Collaboration or Lose Competitive Edge

Posted by Diane Lai on Mon, Jan 26, 2015

It’s a fact: Mobile business users and IT are woefully misaligned when it comes to taking advantage of the mobile revolution. The latest industry research on mobile enterprise collaboration bears this out. According to “The State of Mobile Enterprise Collaboration 2014 report from, IT reports much higher availability of tools and business applications on mobile across all categories than their business counterparts. As well, IT is investing in business applications on mobile devices that are not aligned with the stated needs and priorities of their business equivalents.

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Topics: mobile, BYOD, collaboration tools

Chat Apps, Email and Analytics, Oh My! Esna Divulges All in 2015 Predictions Q&A

Posted by Diane Lai on Tue, Jan 13, 2015

It feels like only yesterday we sat down with our CEO and CTO Mohammad Nezarati and EVP Davide Petramala to pick their brains about what they expected to see in the unified communications and collaboration (UC&C) space in 2014. Now, it’s that time of year again. We rejoined these two industry thought leaders to hear their reflections on the state of the market in 2014 and where it will lead us in the year to come.


Chat Apps Stole the Show in 2014 

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Topics: mobile, business intelligence, unified messaging, enterprise mobility

Three Easy Ways to Improve Mobile Collaboration in 2015

Posted by Lee Ho on Wed, Jan 07, 2015

Looking to improve mobile collaboration in 2015? Maybe you’re striving to keep employees more connected while on the go. Perhaps you’re looking to graduate from basic mobile capabilities—like calendaring and email—to more advanced ones like file sharing and Web conferencing. If you have set your sights on mobile collaboration for the new year, then you’re in luck because we’re about to share with you some potentially impactful insights, originally shared by in its “The State of Mobile Enterprise Collaboration 2014” report.

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Topics: mobile, better collaboration, better customer communications, enterprise mobility

Three Trends Driving Massive Mobile UC&C Market Growth

Posted by Lee Ho on Tue, Dec 23, 2014

2014 is ending on an exciting note in the mobile unified communications and collaboration (UC&C) space. Most recently, a new report from MarketsandMarkets shows that the global mobile UC&C market is slated to be worth $17.38 billion by 2019. To provide some context to this number, the market is currently valued at $5.15 billion, meaning revenue will more than triple during the next four years.

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Topics: mobile, BYOD, unified communications

SMB Cloud Computing to Double by 2020: What You Need to Know

Posted by Diane Lai on Fri, Dec 05, 2014

Right now, 37 percent of small businesses have implemented cloud technology to stay competitive. This number will more than double by 2020, to 78 percent, according to a new study by Emergent Research. This increase will be driven by a shift in how small businesses use the technology within the constraints of the economy. Emergent breaks down these users into four categories that describe their cloud usage:

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Topics: mobile, cloud computing, collaboration tools

BYOD Security Improved by New Google App Mobile Management Tools

Posted by Lee Ho on Thu, Jun 19, 2014

Today’s business owners can vastly improve enterprise productivity simply by leveraging their employees’ personal devices, including their mobile applications; in fact, the average global smartphone user downloads about 25 apps. Companies have hesitated to do this in the past for fear of an increased security risk to their networks, but as mobility grows as an enterprise priority—CIOs rank it second in priority, according to a CIO Agenda report by Gartner—organizations are confidently adopting mobile device management (MDM) to enforce policy protection of data and to support enterprise content on personal employee devices.

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Topics: mobile, BYOD, Google Apps

Exploring the Consumerization of IT: Work and Home Life Balance

Posted by Lee Ho on Mon, Mar 24, 2014

We are now officially a society where mobile phones outnumber people and smartphones have majority status. Mobile capabilities are ultimately the user’s third arm. No matter how much we may want to deny it, we depend on mobility for so much nowadays—including making our jobs easier and more efficient.

This increasing convergence of employees’ personal and professional lives is bringing about a new working era, which has forced IT teams to respond accordingly. As such, we’re seeing the consumerization of IT. In other words, to support this undeniable working movement, IT has been reorienting itself to cater to individual user needs. 

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Topics: mobile, business communications, Communication-enabled Business Process

Texting, Smartphones, Tablets — BYOD is here.

Posted by Davide Petramala on Fri, Jun 14, 2013

Consumer communications meets business communications in a mobile world

People communicate for work anywhere, anytime, from any device. Despite these undeniable changes in business behavior, a majority of companies haven’t optimized their communications infrastructure for mobile workforces or BYOD. The desire to use the same devices we use at home to do our work is widespread.

Consumer communications meets business communications:  BYOD
  • People fundamentally want to work together to get their work done, achieve fulfillment and create value
  • This is not a new trend, increasingly people are using their personal devices in their work environment
  • Forrester (a US-based analyst firm) identified that 53% of employees are using some form of consumer technology to get their work done
  • According to Gartner—by 2017, more than half of companies will require their employees to supply their own devices on the job
  • Gartner said, mid-sized companies of $500 million to $5 billion in sales and 2,500 to 5,000 employees are most likely to be using a BYOD approach
  • 38% of companies expect to stop supplying employees with devices entirely by 2016

Trends driving mobility and behavior changes in the work place

  • 1 in 3 college graduates and young professionals would accept a lower-paying job if it offered more flexibility with device choice, social media access and mobility.
  • 98% of Americans own a mobile device, 40% of these are smartphones (sub with regional data - source: Google mobile blog 2012)
  • 95% of Americans use cloud services in their consumer lives (sub with regional data - source: Wakefield Citrix Cloud Survey 2012)
  • US users spent 121 billion minutes—230k years on social media in a single month (source: Nielsen Social Media Report 2012, cited in NBC News)

How a cloud communications solution is addressing challenges businesses face in the new work world

  • 77% of businesses and IT leaders say their companies are currently using social collaboration technologies
  • 82% of businesses currently using social collaboration tools want to use more of them in the future
  • 66% —make jobs more enjoyable
  • 62% —improved productivity
  • 57% —gets work done faster

IT and Businesses decision makers both believe emplyees were …

  • Able to generate ideas collaboratively —47%
  • More easily collaborate with their external customers, partners and vendors —47%
  • Better able to engage with peers —41%
Unified communications & collaboration (UC&C) drive BYOD.  What is UC&C?
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Topics: mobile, BYOD

Esna Predictions for 2013

Posted by Mohammad Nezarati on Thu, Jan 03, 2013

Cloud, Social and Mobile {video}

Esna Technologies CEO—Mohammad Nezarati makes his predictions for cloud, social andmobile trends in 2013. Mohammad also reveals Esna's direction for their award-winning solutions in the upcoming year.

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Topics: mobile, social integration, cloud computing

Three Business Communication Trends to Watch in 2013

Posted by Mohammad Nezarati on Mon, Dec 17, 2012

Social, Mobile, Cloud

We’re coming to the end of an eventful year here at Esna—launching products like Cloudlink and Officelinx 9.0, expanding our partner relationships, and solidifying our position as the “enabler” connecting existing PBX, unified communicatiosn and cloud-based applications. Our industry is changing so fast; it’s an exciting time to be working in unified communications and collaboration (UC&C) and enterprise cloud and social applications.

I took some time recently to think about 2013 and consider the implications for Esna of what I see coming. There are three major indicators that I’m going to be following next year and how these play out will tell us a lot about where the industry is going long term.

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Topics: mobile, social integration, cloud computing

UC equals collaboration which is vital for business

Posted by Davide Petramala on Mon, Dec 17, 2012

UC not a cool tool for IT departments

Far from popular belief, unified communications is not a cool tool for IT departments, in fact the very opposite is true! UC drives real-time collaboration from your most highly priced assets within your organization—your employees. Directors and general managers are leading the way in the take-up of UC, and usage levels have soared in the last few years.

The adoption rate has transformed the way companies communicate, as executives around the world collaborate through IM, presence, cloud storage and video communications. Most of us could agree that real-time collaboration with colleagues using IM/chat is very beneficial and accelerates access to communication from any endpoint, PC, mobile and personal devices such as tablets. The ubiquitous access to UC tools drives usage and adoption as it makes collaboration so easy to consume.

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Topics: mobile, social integration, unified communications

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