Blog Banner

Get Work Done

What Your Cloud Communication Data Knows About Your Company That You Don’t—Part 2

Posted by Lee Ho on Mon, Sep 22, 2014

Continued from What Your Communication Data Knows About Your Company That You Don’t--Part 1

Big data analytics is helping solve long-standing business problems, leading to never-before-experienced opportunities for sales and marketing, particularly because of the unprecedented array of insights into customer needs and behaviors. As we shared in part 1 of this two-part series, your corporate communications data contains all the information you’ll ever need to enhance customer satisfaction, inspire innovation and drive revenue. You just need to make the most of it.

Before companies can use their data for enhancing business value they must establish a synthesized way to collect and analyze it. This critical point was stressed by Esna CEO and CTO Mohammed Nezarati during a recent interview. Specifically, he explained the importance of finding applications that can provide the capabilities to collect collaboration data, organize it and deliver it in a manner that allows organizations to “improve communication and gain business intelligence.”

Read More

Topics: unified communications, business intelligence, Big Data

What Your Communication Data Knows About Your Company That You Don’t

Posted by Lee Ho on Thu, Sep 18, 2014

In your data warehouse you have all the information you’ll ever need to enhance customer satisfaction, inspire innovation, develop business goals and objectives and drive revenue. You just need to tap into your company’s trapped treasure cove of communication data to see your business—and revenue—grow.

Doing that has become a critical business objective for most organizations seeking to improve operations. As communication data collections continue to grow exponentially, reining in their potential to provide insight is becoming ever more of a challenge. But with the global big data market slated to be worth $48 billion by 2018, according to Transparency Market Research, these types of challenges must be overcome.

Read More

Topics: unified communications, business intelligence, Big Data

Four Key Take-aways From Gartner Analysts on Enterprise Collaboration

Posted by Lee Ho on Wed, Jun 11, 2014

Last month, analysts, CIOs and other IT executives gathered at Gartner’s Portals, Content and Collaboration Summit to offer advice for business owners struggling to create a more enriched and collaborative workforce. If even the concept of collaboration seems fraught with peril to you, read on for some expert guidance delivered by speakers at the event:

 

Read More

Topics: employee happiness, Big Data, consumerization of IT

Leave a comment:

Collaborate with Ease. 

Helpful articles to keep you connected, productive and effective.

Embed communications into your enterprise applications > Download the white paper  |  http://esna.com

Subscribe to Email Updates

Connect with Esna on Google+

Esna across the Web

Posts by Topic

see all