BYOD is a Key Driver in Unified Communications Adoption
BYOD stands for Bring Your Own Device - a phrase that came about with the consumerization of IT to refer to employees who bring their own computing devices – such as smartphones, laptops and PDAs – to the workplace for use and connectivity on the corporate network.
According to a 2011 study by the Aberdeen Group, 46% of businesses felt a need to improve enterprise collaboration. Companies that adopted a Unified Communications (UC) strategy accelerated product development, improved sales results and increased lead generation by working together on a cross departmental basis.
A 2012 Infonetics Research survey on enterprise plans for unified communications reveals that when choosing a Unified Communication solution, 71% of respondents view mobile device integration as "very important." The survey adds that complexity has displaced cost as the leading barrier affecting UC deployment, a fact not helped by the fragmented landscape of service providers, as well as communications silos for voice, video, text and collaboration that inhibit employee productivity and mobility.
Mobile and smart devices are the interfaces of choice by most users. It provides mobile
access and is usually with users 24/7, is rarely turned off or logged out, delivering real time access to not just content but real-time collaboration with customers, co-workers and partners. The ubiquitous access of smartphones drives ease of use and access to real-time collaboration eliminating the barrier of complexity and costs.
95% of enterprises currently have employees using self-purchased technology. The mobile smart device will be the driver that delivers the long awaited promise of Unified communications and collaboration and with the rapid adoption of BYOD it will make the delivery across an enterprise even more cost effective.
Photo Credit: AJ Leon on Flickr