If you’ve been keeping up with us on Esna’s blog, you’ll know that we have been covering the topic of end of life product strategies as of late. I have been contributing to this conversation often myself. For instance, last month I wrote about the damage that end of life products can have on businesses looking to acquire and retain millennial employees. Fifty-three percent of hiring managers say they have difficulty doing so, and that number is likely to grow for businesses that still manage end of life solutions, which are less than enticing for meeting the needs of millennials today.
Businesses that still use “end-of-life” communications solutions—solutions that are no longer heavily marketed or supported by vendors today (think fax)—are unfortunately set to hit a major bump in the road on their way to organizational efficiency, productivity and profitability. Why? Millennials entering the workplace are completely disrupting and redefining the enterprise communications and collaboration landscape.
Among the many challenges that sales managers face today, one of the biggest involves equipping their teams with the necessary tools to easily communicate and collaborate with one another. Chances are your sales team is lagging—or at the very least not performing at peak capacity—without the right collaboration tools. For example, in conducting some research of our own we found that: