Why—and How—to Make the Move to a Hybrid UC&C Approach Today, Part 2

Posted by Diane Lai on Mon, Dec 15, 2014

In Part 1, we explained why organizations are trending toward a hybrid approach to unified communications and collaboration (UC&C).We mentioned the many benefits, such as reduced operational costs and better allocation of resources to other areas of need. In this second installment, we will look at a real-life use case of an enterprise customer’s transition to hybrid UC&C—a mix of premises- and cloud-based solutions. The example is provided from Esna in conjunction with Google partner SADA Systems. We hope this provides a map for implementing a hybrid approach to UC&C in your organization.

Teaming with Esna, global market intelligence firm IDC conducted the research to demonstrate the effectiveness of integrating a cloud-enabled platform (in this case, Esna’s Officelinx) with real-time communications services inside business applications on desktop and mobile devices. Officelinx facilitates Google Apps (among other platforms, such as Avaya and Cisco) as a live communications hub by enabling information workers to access UC&C services, such as presence, IM, click-to-call and voice and Web conference scheduling from Google Calendar and Google Drive.


The Case Study

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Topics: case study, business phone systems, unified communications

Why—and How—to Make the Move to a Hybrid UC&C Approach Today, Part 1

Posted by Diane Lai on Thu, Dec 11, 2014

What is a “true” unified communications and collaboration (UC&C) environment for the enterprise? And, based on this definition, why is there a growing customer interest in software- and cloud-based offerings vs. premises-based integrations for improving the economics of UC&C for many companies?

In a true UC&C environment, human and device communications are unified in a common context and experience. Business processes are optimized to enhance collaboration among workers by reducing latency, managing flows and eliminating device and media dependencies. For example, by seamlessly integrating communication components (e.g., IM/chat, presence, document sharing, audio conferencing and videoconferencing), an enterprise can facilitate all sorts of collaboration.

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Topics: case study, business phone systems, unified communications

SMB Cloud Computing to Double by 2020: What You Need to Know

Posted by Diane Lai on Fri, Dec 05, 2014

Right now, 37 percent of small businesses have implemented cloud technology to stay competitive. This number will more than double by 2020, to 78 percent, according to a new study by Emergent Research. This increase will be driven by a shift in how small businesses use the technology within the constraints of the economy. Emergent breaks down these users into four categories that describe their cloud usage:

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Topics: mobile, cloud computing, collaboration tools

What is Sales Really Doing With Their Time? [Infographic]

Posted by Sindi Markette on Thu, Dec 04, 2014

Sales is the Revenue Engine of Your Company—Ready to Drive?

Be honest: how much credit do you give your sales team for the job they do? We know how frustrating it can be when a sales rep tells a client the wrong thing or when a contract feels like it’s taking too long to go through. But, at the end of the day, your sales team’s performance is dependent on the tools they have for the job—and equipping them with the strongest tools possible is the responsibility of their sales manager.

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Topics: CRM, Infographics, Sales Collaboration

Gartner: Enhance Productivity with Enterprise Collaboration Tools

Posted by Lee Ho on Mon, Dec 01, 2014

Collaboration is a key differentiating factor for your business; it’s how your employees put their heads together to identify innovative business strategies, profitable new campaigns, and ways to drive your company’s bottom line. But how are employees connecting to collaborate in these ways? A unified communications and collaboration (UC&C) platform offered by a best-in-class solution provider is a great place to start.

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Topics: better collaboration, Productivity, collaboration tools

Cisco Shares in the Celebration of Esna’s 25th Anniversary

Posted by Sindi Markette on Tue, Nov 25, 2014

Esna’s 25th anniversary celebration this year has given us an opportunity to give thanks to our customers and partners that have helped us to grow our business. With deep appreciation, we acknowledge our indebtedness to these business friends who have climbed with us to the pinnacle of success, supporting us as we became a top-of-the-line innovative provider of collaboration and communications tools, such as Esna Officelinx, Esna Cloudlink and Esna iLink solutions.

Our partnerships have enabled us to provide the right solutions that help our customers achieve great results. Our partners, therefore, play a significant role in our customers’ success. And with the benefit of our partners’ knowledge, products and services, Esna’s strong technological foundation has been further strengthened. In this article, we shine a spotlight on Cisco, one of our premier partners.

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Topics: unified communications, Partner Spotlights, 25 Years of Collaboration

Cloud Computing Now Free for Startups with Google's Help

Posted by Diane Lai on Fri, Nov 21, 2014

In a previous post, we discussed how cloud computing supports the growth of SMBs. For a startup company, developing such an infrastructure can be a complex stumbling block. Its product—its “baby”—is ready to be born, but the team may struggle with bringing a fledgling business into the stressful environment of application, database and storage server complexities. Now, an assist—in the form of a gift from Google—will allow these entrepreneurs to focus their energies on building products without worries about infrastructure.

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Topics: technology ROI, Google Apps, cloud computing

What’s in Your Enterprise Collaboration Playbook?

Posted by Sindi Markette on Sun, Nov 02, 2014

Why are the Denver Broncos, Arizona Cardinals, New Enlgland Patriots, and Dallas Cowboys ahead of the pack? With only one or two losses apiece respectively, these NFL teams’ playbooks must contain the secret ingredients to surpass their rivals week after week. But what about your company’s playbook? Do you have unbeatable plays that will keep you ahead?

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Topics: better collaboration, Cloud Apps, hybrid communications

How to Not Be Scared by Poor Enterprise Collaboration this Halloween

Posted by Diane Lai on Thu, Oct 30, 2014

Happy Halloween! Beware of These Tales of Business Collaboration Gone Awry 

Few things could give business leaders a bigger fright than poor enterprise collaboration because a company’s bottom line can be directly impacted by inefficient business processes and reduced workforce productivity. In fact, research shows that 90 percent of corporate spending on collaborative technologies for 2015 will either match or exceed 2014 levels in an effort to avoid these negative impacts. 

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Topics: sales communications, better collaboration, employee happiness

Hunter Douglas Helps Esna Celebrate 25 Years of Collaboration

Posted by Sindi Markette on Sat, Oct 25, 2014

What does 25 years in business mean to us here at Esna? It means we’ve had the opportunity and privilege to serve our customers by providing them with innovative collaboration and communication tools. In this way, we’ve fed our customers’ need for productivity and efficiency, while simultaneously nourishing our internal drive to be the best possible provider of communications applications and products possible.

In the optimum way we know how, we say “thank you” to our customers for their inspiration and loyalty by using this space to highlight their accomplishments achieved in partnership with our company. Today we shine a spotlight on Hunter Douglas, a designer and manufacturer of window “fashions,” or treatments, as well as a major manufacturer of architectural products for the past 95 years.

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Topics: unified communications, 25 Years of Collaboration, customer spotlight

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